Vizio Smart TV owners to learn of snooping settlement via their snoopy TVs
In what is likely a first in the industry, Vizio is on the verge of agreeing to display a class-action lawsuit message through its previously sold “Smart TV” televisions as part of a legal settlement. This message is meant to alert customers who bought the TV that they will be party to the forthcoming settlement and likely will get a small amount of money.
The tracking started in February 2014 on both new TVs and previously sold devices that didn’t originally ship with ACR software installed. The software periodically appended IP addresses to the collected data and also made it possible for more detailed personal information—including age, sex, income, marital status, household size, education level, home ownership, and home values—to be associated.