According to Nikkei, Sony is close to acquiring U.S. anime-streaming service Crunchyroll for more than $957 million. From the report: Sony has its own popular anime, titles like “Demon Slayer” and “Kimetsu no Yaiba,” but has been licensing it to streaming services. Sony’s Aniplex, the studio behind “Kimetsu no Yaiba,” has a variety of content, including movies and music, that is mainly distributed by overseas companies. If the acquisition is realized, global competition for content among companies like Netflix and Hulu will intensify.
Crunchyroll was founded in 2006 and has its headquarters in San Francisco. In 2018, AT&T, the U.S. telecommunications giant, became its parent company. Sony recently obtained the exclusive right to negotiate for Crunchyroll. Crunchyroll has 70 million free members and 3 million paying subscribers in more than 200 countries and regions, including the U.S and Europe. Crunchyroll would also give Sony more than 1,000 titles that it can use to vary its offerings.