Buzz, China, cosmetics, Kim Jong Un, south korea, unilever

Oops, Unilever didn’t mean to name its new body soap after Kim Jong-un


That new KJU line of body soaps and mist fragrances from Unilever isn’t named after Kim Jong-un, Unilever would like you to know.

It’s just that after the name was created and even trademarked, that the company realised what it had done.

“It was only after we trademarked it that I realized that it also stood for Kim Jong-un, but never mind,” Alan Jope, the company’s head of personal care, was quoted by Bloomberg as saying.

The new KJU line

The KJU range of soaps was created for the Chinese market, after a development period of six months.

Unilever has been bullish about the Asian cosmetics and skin care market, and recently paid 2.27 billion euros ($2.67 billion) to acquire Carver Korea, which was formerly majority owned by Bain and Goldman Sachs.

For what it’s worth, if you google KJU, Kim Jong-un comes up quite prominently.

Just goes to show, whatever name you decide for anything, best Google it first.

Https%3a%2f%2fblueprint api production.s3.amazonaws.com%2fuploads%2fvideo uploaders%2fdistribution thumb%2fimage%2f80669%2f9ce9a800 38e8 4656 915f 5128a7d4fc5e



Source link

Leave a Reply

Your email address will not be published. Required fields are marked *

eighteen + eight =

This site uses Akismet to reduce spam. Learn how your comment data is processed.