Category

Marketing

186Articles

Advertising Tech, airbnb, bing ads, Column, digital marketing, discord, Docker, ecommerce, Facebook, Gmail, Google, Growth, growth marketing, growth report, growth tactics, Intuit, InVision, Lambda School, Marketing, Media, Modern Fertility, Online Advertising, outlook.com, Pinterest, Puma, Ritual, Social, spamming, Startups, typeform, Udemy, Venture Capital, webflow, webmail

How to get people to open your emails – TechCrunch

Julian Shapiro Contributor Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a…

Column, Marketing, Startups, TC, vanity marketing

How to stop vanity marketing from killing your startup – TechCrunch

In 2014, I got in on the ground floor of what I thought was a rocket ship. Fling was the…

Adobe, Adobe Analytics, Adobe Customer Experience Platform, Cloud, customer experience, Enterprise, Marketing

Latest Adobe tool helps marketers work directly with customer journey data – TechCrunch

Adobe has a lot going on with Analytics and the Customer Experience Platform, a place to gather data to understand…

Advertising Tech, artificial intelligence, Column, ecommerce, lead generation, machine learning, Marketing, Media, Melbourne, ML, Online Advertising, search ads, Startups, Sydney, targeted advertising

Why am I seeing this ad? AI, ML & human error in advertising – TechCrunch

Ad platforms create equal opportunities for businesses but not equal outcomes. They’re mostly marketed as self-service and easy to use,…

africa, Alibaba, Amazon, AWS, benin, ceo, Chris Folayan, Designer, dhl, e-commerce, e-tailer, ecommerce, economy, eshop, ethiopia, jumia, kenya, Lagos, macy's, MallForAfrica.com, Marketing, Neiman Marcus, Nigeria, Nintendo 3ds, online sales, Online Shopping, Rocket Internet, sudan, TC, U.S. Securities and Exchange Commission, Uganda, United Kingdom, United States, Wii U, Zimbabwe

DHL expands Africa eShop online retail app to 34 countries – TechCrunch

DHL has expanded its DHL Africa eShop business to 13 additional markets, upping the presence of the global shipping company’s…

Adtech, Advertising Tech, behavioral advertising, data protection, data security, Europe, European Union, Facebook, France, gdpr, General Data Protection Regulation, Germany, Google, Ireland, Marketing, Online Advertising, Personal Data, Privacy, Privacy International, programmatic advertising, targeted advertising, terms of service, United Kingdom

Mental health websites in Europe found sharing user data for ads – TechCrunch

Research by a privacy rights advocacy group has found popular mental health websites in the EU are sharing users’ sensitive…

Advertising Tech, Amazon, Column, digital marketing, display advertising, Dollar Shave Club, ecommerce, glossier, Google, growth marketing, growth tactics, Harry's, IDEO, Marketing, Online Advertising, Online Shopping, Quip, Ritual, Search Results, Shopify, Snapchat, Social, Startups, targeted advertising

How to use Amazon and advertising to build a D2C startup – TechCrunch

Matt Altman & Tyler Elliston Contributor Matt Altman runs the Amazon practice area for VMG Ignite, an eCommerce consultancy that…

Ads, Advertising, Advertising Tech, apps, Brands, gen z, hashtag, hashtag challenge, kroger, Marketing, TC, tiktok, Video

TikTok’s new ‘Hashtag Challenge Plus’ lets video viewers shop for products in the app – TechCrunch

TikTok, the short-form video platform favored by young adults and teens, has launched a new feature that allows users to…

bumble, Fraternity, Marketing, Tech, Tinder

Bumble and Tinder are paying frats to throw parties, acquire new users

The wholesome, all-American tradition of drunken Texas fraternity parties just got even more American: they’re now part of a corporate…

bell curve, Column, content creation, Content Marketing, conversions, customer acquisition, digital marketing, Digital Media, ecommerce, Google, growth marketing, growth tactics, Marketing, Media, Startups, TC, user retention

Avoid high bounce rates – TechCrunch

Julian Shapiro Contributor Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a…