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Advertising Tech, Antitrust, Collaborative Consumption, competition law, digital marketing, Europe, european commission, European Union, France, General Data Protection Regulation, Google, Google Ads, Online Advertising, search advertising, Search Engine, United Kingdom

France slaps Google with $166M antitrust fine for opaque and inconsistent ad rules – TechCrunch

France’s competition watchdog has slapped Google with a €150 million (~$166M) fine after finding the tech giant abused its dominant…

Brand Management, Branded Content, ceo, Content Marketing, CrunchBase, digital marketing, Director, forrester research, General Partner, MaC Venture Capital, MaC Ventures, machine learning, Marketing, Marlon Nichols, Moneta Ventures, Netflix, Online Advertising, product placement, programmatic advertising, streaming services, TC, Tech Mahindra, Technology Development, United States, vulcan capital, web traffic

Virtual product placement is coming for TV and movies and Ryff has raised cash to put it there – TechCrunch

In a world where ad rates are declining for traditional broadcast media, the corporations responsible for making the fictions that…