behavioral advertising

4Articles
Advertising Tech, Alex Jones, artificial intelligence, behavioral advertising, Donald Trump, Facebook, fake news, free speech, Freedom of Expression, Jack Dorsey, machine learning, Mark Zuckerberg, online disinformation, Political Advertising, political disinformation, Privacy, Social, Social Media, TC, Twitter, United States

Twitter’s political ads ban is a distraction from the real problem with platforms – TechCrunch

Sometimes it feels as if Internet platforms are turning everything upside down, from politics to publishing, culture to commerce, and…

Adtech, Advertising Tech, behavioral advertising, data protection, data security, Europe, European Union, Facebook, France, gdpr, General Data Protection Regulation, Germany, Google, Ireland, Marketing, Online Advertising, Personal Data, Privacy, Privacy International, programmatic advertising, targeted advertising, terms of service, United Kingdom

Mental health websites in Europe found sharing user data for ads – TechCrunch

Research by a privacy rights advocacy group has found popular mental health websites in the EU are sharing users’ sensitive…

Adtech, Advertising Tech, Alphabet, behavioral advertising, Digital Advertising, digital marketing, display advertising, Europe, Facebook, General Data Protection Regulation, IAB, Marketing, Media, Online Advertising, Privacy, programmatic advertising, Randall Rothenberg, Richard blumenthal, targeted advertising, United States

Targeted ads offer little extra value for online publishers, study suggests – TechCrunch

How much value do online publishers derive from behaviorally targeted advertising that uses privacy-hostile tracking technologies to determine which advert…

Advertising Tech, AOL, AppNexus, behavioral advertising, data controller, data protection, data protection law, data security, Digital Advertising, digital marketing, Digital Media, DoubleClick, ePrivacy Regulation, Europe, european commission, European Union, General Data Protection Regulation, Google, Gps, iab europe, Ireland, Johnny Ryan, Online Advertising, online content, OpenX, Poland, Privacy, programmatic advertising, rubicon project, smaato, spamming, United Kingdom

Even the IAB warned adtech risks EU privacy rules – TechCrunch

A privacy complaint targeting the behavioral advertising industry has a new piece of evidence that shows the Internet Advertising Bureau (IAB) shedding…