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Most EU cookie ‘consent’ notices are meaningless or manipulative, study finds – TechCrunch

New research into how European consumers interact with the cookie consent mechanisms which have proliferated since a major update to…

Adtech, Advertising Tech, Amazon, California, CCPA, digital rights, Europe, Facebook, Federal Trade Commission, gdpr, General Data Protection Regulation, IAB, Interactive Advertising Bureau, Online Advertising, Privacy, Randall Rothenberg, Social Media, TC, The New York Times, The Washington Post, United States

Don’t miss this epic Twitter fight between the IAB’s CEO and actual publishers – TechCrunch

Grab popcorn. As Internet fights go this one deserves your full attention — because the fight is over your attention….

Advertising Tech, apps, Column, Facebook, Glassdoor, Google-Analytics, IBM, Influencer Marketing, Influencers, Instagram, Jabra, Marketing, Media, national basketball association, National Football League, Nba, Nfl, Shopify, Social, social marketing, Social Media, Startups, TC, United States, Watson

How startups can make influencer marketing work on a budget – TechCrunch

Ishveen Anand Contributor Ishveen is the CEO+Founder of OpenSponsorship.com, a marketplace she founded after her experiences being a successful sports…