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BrandPost: How a Black Swan Event Validates Digital Transformation Initiatives

A black swan event is an incident that is unpredictable and has widespread ramifications – and, after it occurs, many say it actually was predictable. Examples of recent black swan events include the dot-com crash in 2000, the September 11, 2001 terrorist attacks, and the 2008 global financial meltdown. And, many now believe the COVID-19 crisis is a black swan event.

According to Investopedia, markets can only prepare for these events by “building robust systems.”

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