BrandPost: 5 Questions To Ask On The Road To Data Excellence – Part III

In the last of this three-part series, we will address strategy, direction and the much misunderstood topic of policy. As with the first two posts, I’ve provided a set of questions you can answer as true or false to gain a sense of where your organisation is on your journey to information excellence.

Do we know where we are heading?

Given the majority of organisations now consider data as the most important company asset1, a well-communicated data strategy for the organisation is rarer than you might think. This doesn’t mean that no one in the organisation has given thought to data strategy, or that there aren’t strategies and plans in place; it just means that data strategies and the plans that support them often reflect the fragmented data landscape that produced them. 

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