Cloud gaming is increasingly becoming a thing, one that lets you play AAA games on a device regardless of the hardware specs. If your device can stream a video, it can probably play Red Dead Redemption on Google Stadia or Halo on Microsoft’s xCloud (which is now technically called “Cloud gaming (Beta) with Xbox Game Pass Ultimate“). If your device is an iPhone or iPad, though, you’re out of luck. Apple says these apps violate its App Store policies and will not be allowed into Apple’s walled garden.
Apple sent a statement to Business Insider:
The App Store was created to be a safe and trusted place for customers to discover and download apps, and a great business opportunity for all developers. Before they go on our store, all apps are reviewed against the same set of guidelines that are intended to protect customers and provide a fair and level playing field to developers.
Our customers enjoy great apps and games from millions of developers, and gaming services can absolutely launch on the App Store as long as they follow the same set of guidelines applicable to all developers, including submitting games individually for review, and appearing in charts and search. In addition to the App Store, developers can choose to reach all iPhone and iPad users over the web through Safari and other browsers on the App Store.
Apple’s App Store pitch is that it has real, live humans personally review each app for safety and quality, giving users a single, trusted place to get all their apps. Apple wants to approve these games individually and let users rate them individually through the App Store. The guidelines Apple cites flatly ban showing “store-like interfaces” on a remote computer and “thin clients for cloud-based apps,” which Stadia and xCloud both run afoul of.