An ode to the wonderfully wholesome world of ‘Sesame Street’ Twitter
Social media can be its own kind of hell. Between all the feuds and clapbacks, Trump rants, and Kardashian drama, sometimes you just need to surround yourself with some wholesome, positive content — enter Muppet twitter.
It was in my own struggle to find a quiet space on the internet that I stumbled across the delightful world that is Sesame Street on Twitter.
Sesame Street and all of its cast, human and Muppet, were a pivotal part of so many of our childhoods — but it’s not just for kids. Even grown people can delight in the adventures of Bert and Ernie, Big Bird, Oscar the Grouch, and the rest of the (literally) colorful Sesame Street gang.
And luckily many people in the show’s cast have their own Twitter accounts. I like to think that their tweets are for us, those who probably don’t watch Sesame Street anymore.
Indeed, Steven Youngwood, Chief Operating Officer of Sesame Workshop told Mashable that on Twitter they aim to engage an older demographic.
“[They are] parents who grew up on Sesame…the younger, who don’t have kids but are super-fans of Sesame, to the older, whose kids are sorta out of the age group, but they still have an incredible affinity to one or many of the Muppets,” said Youngwood.
The show’s been around since 1969, but this is a pinch of childhood nostalgia that has grown up with us into this new age.
“It’s an incredibly powerful, direct way to entertain them and also to inspire them with the characters that they love and the work that we do,” said Youngwood.
As you might expect, every Sesame Street character has their own special interests and ways of tweeting, carefully and lovingly cultivated by their team.
“Each of the characters has their defining aspects of their personalities,” Youngwood explained.
For instance, Count von Count’s feed is literally just him counting. For the past six years or so. A lesson in persistence and staying true to one’s self.
Here’s a (brief) sample of Count’s feed:
One thousand five hundred sixty eight!
— Count von Count (@CountVonCount) January 14, 2018
One thousand five hundred fifty seven! Ah ah ah!
— Count von Count (@CountVonCount) January 8, 2018
Bert and Ernie try to upstage each other, engage in banter, and ultimately love and support each other — things they’ve done for about 50 years on television and now have taken to a new medium.
Bert and Ernie also host their own vlog called “Backyard with Bert.” Bert keeps calling it a “blog” though, and Ernie corrects him, which annoys Bert— a dynamic that we’re all familiar with.
Elmo spreads love and positivity, reminding us all that he loves us. Seriously, if you need motivation, check out Elmo’s twitter. There’s no Sesame Street character who radiates as much warmth as Elmo.
“Elmo is very young, so his mom helps him [with the computer],” said Youngwood. “He will see things through a 4- or 5-year old’s eyes, which is often very insightful.”
Your lovable furry pal Grover is also in on the action, though sometimes he is a bit forgetful.
“Grover is a little older and more fluent [with computers],” Youngwood said, when asked about the Sesame Street Muppets’ computer proficiency.
Oh. I seem to have forgotten the wisdom part. Oh I am so embarrassed.
— Grover (@Grover) January 24, 2018
Big Bird takes delight in the fact that Twitter is named Twitter, writing “Tweet! Tweet!” at the start of his posts and engaging in bird-related trends.
Who’s the most popular Sesame Muppet on Twitter, you might ask? Well that’d have to be the one and only Cookie Monster, who boasts about 200,000 followers. Rightfully so, since his tweets are hilarious and relatable.
🎶 Oops, me did it again
Me ate all the coookies, got lost in the crumbles
Oh Cookie, Cookie
Oops, me think me in love
That they sent from above
Me just like cookies yeah. 🎶
— Cookie Monster (@MeCookieMonster) February 26, 2018
Cookie Monster does have some trouble using the computer, says Youngwood, as he is often tempted to snack on it and his larger hands make it difficult for him to type.
The Muppets are hip on current trends. They participate in trending hashtags. They’re everything you want out of celebrity accounts, without the negativity. Well, except for Oscar the Grouch, who contributes to Twitter trends but with a layer of cynicism that’s very much in character.
It’s nice to take a break from the fast-paced and often chaotic world of human social media and settle back into the world of Muppets.
And at the end of the day, Sesame Street wants their Twitter audience to feel good.
“We want them to smile,” said Youngwood. “We want them to be inspired. We want them to connect with what is important to us — helping kids grow stronger and smarter and kinder. And given that a lot of them are super fans, let them relive their childhood and what made them love Sesame in the first place.”